Friday, 10 May 2013

Tuesday, 23 April 2013

Question 7

Looking back at your preliminary task. what do you feel you have learnt in the progression from it to the full product?

In comparison to my preliminary task, I felt that i have come a long way in terms of video filming and production. My technical media knowledge has increased on a very large scale throughout the year and I feel that this is evidently shown through my work, such as my opening sequence.

When it comes to editing, I feel that I already had quite a broad knowledge to ensure that I included a variety of editing skills by the time that I created my preliminary task. This is shown within my work by including filming qualities such as a shot/reverse shot, match on action and also sticking to the 180 degree rule. I also added a fade in and fade out to my preliminary task, as well as separating the audio from a clip and ensuring that it carries on playing whilst another shot is on screen.

create a gif
Shot/reverse shot


Detached audio played over two clips


I feel that I took my editing skills to the next level throughout the post-production of my opening sequence. This is because I included a non-diegetic score to my filming as well as including a title sequence. The technology I used to create my title sequence (LiveType) was completely new to me and I also managed to customise the titles by changing the fonts and adding transitions to the text.

A desktop screenshot of the process of customisation to my title sequence

How that specific title was placed on screen


However, I feel that I made the greatest improvement when it comes to my camerawork skills. Within my preliminary task, I had a great deal of shaky shots with very bad angles and placement within the screen. For example, the bird's eye view of myself and George is very uneven and poorly placed, as well as us both being loosely framed.

Badly placed bird's eye view shot

In contrast, I ensured that every shot was very well framed within my opening sequence, due to the fact that it was essential when it came to the post-production of laying out the titles that the placement was spot on. i.e. ensuring that the tap was centred within bathroom shots so that everything looked evenly balanced. The rule of thirds was also continuously practiced and followed within my opening sequence; such as the very first shot within the opening sequence or the kettle within the graphic match sequence.

Centred tap shot


Overall, I feel that I have learnt that a lot of preparation needs to go into each individual shot throughout the planning. A lot of time and focus is needed too to ensure that all of your work looks professional and polished. You also needs a clear incentive throughout, so that you are always focussing on what needs to be done within the post-production as well as during the process of filming.

Director's Commentary

Focus Group



After the focus group, we evidently learnt that we had reached many of our goals and aims which were previously set by us, prior to the actual creation of our opening sequence. This included aspects such as:


  • Making our audience want to watch on
  • Ensuring that we met all the conventional features found within an opening sequence
  • Ensuring that our editing and title sequences looked professional and that they were well placed within the frame
  • Appealing to our target audience
  • Ensuring that our overall opening sequence flowed well together
We also recieved some great criticisms and feedback such as making sure that the dynamics within one of our takes is well balanced and even, in comparison to the rest of the opening sequence.

Audeince research powerpoint